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GDC 2019

The Game Developers Conference; to highlight the products of Amazon included:

  • Attention - getting design (overhead signage, color scheme and videos directed toward entries)

  • Attendee design optimized for personalized experience for best post show conversion to sales and product use (included asking attendees a few questions about their interests that resulted in a tailored demonstration path to reflect their answers, a place for staff to field questions and prizes to support the attendee paths) 

  • Video production and display to illustrate gaming products (in real time and physical layout to reduce confusion and increase attendee ratings after their experience)

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